Why is analytics so important today?

It unlocks countless opportunities hidden within your existing data. Analytics is not an end, but a means to an end. Analytics generates insight for innovation to meet your goals.

Pantar Solutions Inc’s Data Analytics practice transforms our clients into Analytics Centered Enterprises(ACE). An ACE is able to uncover the potential residing dormant in their data resulting in new ways to monetize their data assets.

Becoming an Analytics Centered Enterprise requires a solid infrastructure to capture and maintain data assets in support of the Analytics Cycle.

No matter what you do, or what industry you are in, becoming an ACE is essential and Pantar Solutions Inc’s is here to help you.

On a global basis, enterprises recognize the explosion of data in the new-age ecosystem they operate in, which is marked by mobility, always-on-connectivity, and a growing number of internet-of-things applications. This explosion of data is as much an opportunity as it is a challenge. The increasing number of new data sources, which comes at great pace, high volumes and unstructured forms, pose a variety of challenges. The opportunities this increase in data provides are immense if leveraged fully and competently. It enables enterprises to uncover hidden opportunities, create new game-changing phenomena, discover new possibilities and create a competitive edge.

Pantar Solutions Inc’s Data Analytics team helps our clients transform into an Analytics Centered Enterprise (ACE) to capably deal with the data duality. An Analytics Centered Enterprises able to overcome challenges in the new-age-data-ecosystem through a very effective combination of people, process, and technology elements that support its data-analytics initiatives. Analytics Centered Enterprises are able to uncover the potential residing dormant in their data resulting in new ways to monetize their data assets.

Pantar Solutions Inc’s Data Analytics team empowers enterprises to monetize their data through our industry specific proprietary analytics solutions and accelerators.

What we offer


Many organizations have already jumped into the pool of analytics. Some are great swimmers; others could use some coaching. This is not just true about companies, but about departments within a company.

Assessing your existing and planned analytic capabilities is essential in making the right choices. Your solution provider must understand your business well enough to know how analytics will achieve success.

Our analytics portfolio is unmatched. We have the know-how and industry experience to effectively apply analytics to your situation.

Analytics Roadmap

All successful analytics initiatives begin by understanding the business goals to be achieved and the operating context of how to achieve them. Our Insight to Action view recognizes that analytics are great, but taking action on the insight is essential for success. That is why we recommend identifying clear needs and objectives, and then build a road map for analytic capabilities, expected value, skills and system selection options.

Tool Evaluation

Pantar Solutions Inc is a “tool agnostic” company with broad experience with virtually every significant analytics tool in the market today. Our purpose is finding the best set of tools that aligns with your needs. We draw upon our experience in your industry, business challenges, application landscape, user roles, and expected value to be achieved. Using this criteria, we review to make a final recommendation. If you need, we can work with you to develop a vendor RFP and assist in evaluating vendor responses.

Analytics Tool Implementation

Rarely does a tool come ready-to-use out-of-the-box. Tailoring is usually required to fully leverage the power of the tool and to provide the optimum performance required to provide the business value. In addition, no analytics tool should operate within its own silo. Integration is a must – applications may need to be modified, databases extended, and connections between various resources constructed.  Pantar Solutions Inc’s expertise can ensure a smooth implementation.


How do you stand when measured against your competitors or peer organizations when it comes to Analytics? What capabilities should you be exploring? Benchmarking compares your organization to a goal, identifying gaps and options to attain the goal. A benchmarking study is a strategic asset that can help plan the best way forward to get ahead of your competition.


Also known as Business Intelligence, reporting focuses on the question – What Happened? Although often seen as lower level analytics it is essential for an organization to understand themselves. In addition, higher level analytics cannot be conducted if the underlying data cannot be trusted. Data issues that are detected are fixed as an integral part of building a reporting capability.

Our Analytics team has the deep experience and professional expertise in the techniques required to successfully implement comprehensive reporting.Some key techniques include:

  • KPI DEFINITION: Agreeing on the Key Performance Indicators, including how they are calculated, is essential to have a common understanding of what the reports mean.
  • Data cleansing: Cleansing or scrubbing detects and corrects (or removes) corrupt or inaccurate data from a record set, table, or database. It increases trust in the data.
  • Data integration: Involves combining data from different sources to provide users with a unified view. Reporting across organizational silos often results in immediate benefits.
  • UI / UX Design: Ensuring that the resulting reports are useable (UI) and can be integrated with the day to day operations of your company (UX).

Data Harmonization

A cross-over with our Data Management Practice addresses the fact that sometimes reports do not agree. It is important to determine if the cause of the discrepancy is a data error versus a difference in calculations. Data harmonization is more than data cleansing. It not only means the data is in the correct format, but that it is being put to the proper business use. Harmonization may include the elimination of data redundancies and the establishment of hierarchy rules regarding data validity (Bronze, Silver, Gold) for data from different sources.


Although paper reports are still in use, interactive dashboards provide more information and are available via the web or as mobile apps. High-quality visualizations of the data, presented in a form that people find easy to understand are extremely powerful communication tools. These kinds of dashboards lead to better and faster decision-making, better collaboration, and fewer mistakes. Since users will be operating off the same data and with a common understanding of what the data actually means.


By definition, reports describe the past. There are situations where prevention of a problem is extremely valuable. As an extension of the dashboard service, notifications can be developed that will provide you with distant, early warnings of problems. As KPI’s hit particular thresholds, notifications can be sent to the appropriate team members so action can be taken.

Reporting provides insight into what happened. Analyzing the data brings insight into how and why things happened. The analysis utilizes many statistical methods, such as clustering, regression and sensitivity, to understand the relationships between data and to learn something new. Other techniques include:

Data Mining

The grandparent of analytics, data mining explores data in search of consistent patterns and/or systematic relationships between variables, and then to validate the findings by applying the detected patterns to new subsets of data.


A model describes the relationships between data variables, usually in the form of mathematical equations. The interaction of these variables generates insight.

Natural Language Processing

Natural Language Processing (NLP) is the ability of a computer program to understand human speech as it is spoken or written. NLP taps into a vast amount of unstructured data.

Analytics Services


Understanding your customers (consumer and/or business) is essential to growing your business. You already have a tremendous amount of data about your customers. Reliable Software’s analytic capabilities include:

  • Customer 360 View
  • Customer Segmentation
  • Customer Growth
  • Customer Retention
  • Customer Acquisition
  • Customer Lifetime Value (CLV)


Where do you spend your next marketing dollar that will have a maximum ROI? Our analytic services to support marketing provides the right answer to this question.

  • Brand Loyalty Pricing & Product Development Promotion Results Analysis
  • Market Mix Modeling Uplift Modeling Targeting & Segmentation
  • Response Prediction Campaign & Pricing Analysis RFM Analysis


Our solutions will help you increase sales to existing customers, lower new customer acquisition costs, reduce customer churn and increase loyalty. Analytics focuses your sale’s efforts on those prospects that are more likely to convert.

  • Sales Forecasting Lead Scoring Up-sell Targeting Opportunity Scoring
  • Sales Candidate Scoring Collection Analytics  Cross Selling Opportunity Identification Sales Force Territorial Alignment

Human Resources

Traditional HR is gone… human behavior has been datafied. Companies can use it across various dimensions to align or assess cultural cues within the organization. Keeping good talent today is an ongoing endeavor and reducing turnover can change an organizations future history and success.Are you looking at the correct information about your people? Is your HR department equipped with the strategy and policies to attract and keep top talent?

We can help.Pantar Inc’s team of certified HR experts, Data Scientists, and visualization gurus will help you see the different facets of your culture and show you what is working and what is not.

  • Employment Cost Analysis
  • Compensation Analysis and Market Comparison
  • Staffing Requirements and Headcount Analysis
  • Employee Retention Analysis
  • Performance Analysis
  • Deployment Optimization

Finance and Risk

Every dollar counts. Analytics applied to your financial operations can identify areas of improvement for cash flow, reduce risk, and implement appropriate controls that provide value rather than the illusion of control. In addition, avoiding loss is just as valuable as gaining revenue.

  • Supplier Performance Analysis
  • Transaction Analysis
  • Spend planning and analysis
  • Loss Forecasting
  • Credit Scoring
  • Price Elasticity Optimization

Other Analytics Services

Enterprise Data Management

Handling ERP data can be challenging for which we developed packaged business solution called MDM-in-a-Box.

Customer Risk and Operations Analytics

For today's dynamic and connected world, we increase customer value by leveraging data to drive value across the customer life cycle.

Analytics and Information Manangement

Our Master Data Management (MDM) practice specializes in advanced solutions that improve how organizations harness their data to compete and grow

Business Intelligence

We do recognize the importance of personalization, community and context-aware Business Intelligence......

Big Data

We Drive descriptive, predictive and prescriptive analytics on your Big Data .

Technologies We Serve

Industry Solutions

Leverage our Industry Expertise


It needs industry expertise and business solution capabilities with deep and broad in financial services.


Media and cable services providers requires transition over-provisioned applications onto a flexible cloud environment.

Consumer goods

Create competitive advantage and improve your return on in-store promotions and merchandising spends with our services

Energy Utilities

Need team expertise in energy and utility verticals


business and technology experts needed for strategic solutions that address the full scope of healthcare issues today.

Information Services

Solutions provide cross-platform measurement with a focus on data quality, along with market research and advanced analytics.


Insurance Providers need ready-made solutions with a team of deep practical experience in tailoring insurance solutions

Life Sciences

Need innovative thinking, process reinvention and proven tools and best practices that improve business agility across the life sciences ecosystem.


Solutions well suited to transportation and logistics service providers, including smart yard management, dynamic route planning and analytics


Delivering cutting edge solutions to Manufacturing clients allows to offer a range of services in batch and recipe optimization and business analytics.


Redefining the way media & entertainment companies benefit from global services.


Building more connected, convenient, innovative shopper experiences to not only to meet customer demands, but earn their loyalty.


helping industry leaders thrive in a connected world and meet new demands for agility.

Travel and hospitality

Deliver consulting and solutions tailored to the business and technology challenges all travel and hospitality companies face.

Our Success

Clients & Client talks

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